Billion Hit Man !!!

Latest news from uk that is making wavers is that this guy called AJ is trying to get a billion page views on his site for a thousand pound bet! worth a click... im not sure if he can do it though.

I found him on Yahoo News:
http://news.yahoo.com/s/prweb/200602.../prweb341973_1

He says on the interview with Yahoo:
"ThePixelWebsite.com grew from nothing to 200,000 hits in the first week of being online, over a game of snooker, I just happened to be boasting about it to my friends, which later turned into a debate on how websites work and how to promote them... one of them challenged me, and I love a good challenge, they bet me and said they would gladly give me £ 1000 if I could make a site that gets One Billion Hits! There was one major clause, I cannot spend a penny in marketing the website, just me, my laptop and nothing else. We all know I could simply put a refresh tag in and leave my laptop on for a month. so I told him I would get 1 billion unique hits just to prove it can be done."

The site is:
http://www.onebillionpageviews.com

What do you think? I think he can do it but it's gonna take a long time !!!